Get a Quote

What did we achieve?

Facebook Ads

4.38x ROAS

The Challenges:

??Everything the client had done in the past did not produce any results

??The data in the ad account couldn’t be used to get quick sales/wins for this client

??Given their lack of results with the previous marketing spends well into 6 figures had generated less than 2x ROAS, they needed results quickly

The Strategy

In the case of this client, we had 2 things to leverage:

1. Budget
2. Their brand

Based on the feedback from the client and our extensive competitor research, we created 3 strategies to test. But if something isn’t broken, don’t fix it. Which is why we’ve stuck with the first strategy.

Here’s a look at our process:

☝?Introduced Instagram story ads

☝?Used campaign budgeting to test out multiple audiences at once

☝?Picked out best-performing adsets and variations to run them separately

☝?Simultaneously launched DPAs (Dynamic Product Ads)

☝?Built and implemented a bottom of funnel re-engagement campaign for their email list

☝?We did a complete audience analysis after the first week and took out the best performing targeting options to use them in a killer campaign that pulled in a whopping 11X ROAS

☝?For the top of funnel campaigns, we kept testing aggressively and kept hitting more than 3X ROAS

☝?Launched an intricate middle of funnel retargeting strategy

☝?Introduced lookalike and custom audiences for their top and bottom of the funnel

The Results

This nationally recognized clothing brand initially came to us with a negative Return on Ad Spend (ROAS). We did a complete ad account audit and had a long strategy session call with the client to understand the problems that they were facing

Within 4 days after the initial strategy session call, we had a complete strategy in place for our full Facebook funnel

Within 3 weeks of launching, we were achieving 2.5x ROAS

At the end of our 2nd month, we were easily achieving 4.36x ROAS

Privacy Settings
We use cookies to enhance your experience while using our website. If you are using our Services via a browser you can restrict, block or remove cookies through your web browser settings. We also use content and scripts from third parties that may use tracking technologies. You can selectively provide your consent below to allow such third party embeds. For complete information about the cookies we use, data we collect and how we process them, please check our Privacy Policy
Consent to display content from Youtube
Consent to display content from Vimeo
Google Maps
Consent to display content from Google
Consent to display content from Spotify
Sound Cloud
Consent to display content from Sound
Get a Quote